Making labor safer for women and their babies

About MindChild Medical, Inc.

MindChild Medical, Inc., is a privately funded medical device company founded in 2008. MindChild’s principal technology platform, the MERIDIAN M110 non-invasive fetal electrocardiograph (fECG) monitor, is designed to report fetal heart rate data equivalent to the gold standard fetal scalp electrode in addition to novel ECG metrics intended to provide obstetricians a deeper understanding of fetal/maternal health and management.

MindChild MindChild was co-founded by Adam Wolfberg, MD, MFM and Assistant Professor, Tufts Medical Center, Gari Clifford, PhD, Principal Research Scientist at Harvard-MIT Division of Health and Science Technology, James Robertson, President and CEO,
and Jay Ward, Executive Vice President, both of E-TROLZ, Inc. MindChild has exclusively licensed intellectual property from the Massachusetts Institute of Technology, Tufts Medical Center and E-TROLZ, Inc., a Massachusetts technology company that develops and commercializes breakthrough physiologic monitoring platforms for a wide variety of applications.

About the Fetal Heart Monitoring Market

Over 85% of the 4,000,000 live births occurring in the US during 2011 required fetal monitoring during labor and delivery. Current non-invasive Doppler, employing ultrasound to detect FHR, is subject to loss of fetal heart rate due to maternal/fetal movement. Fetal Scalp Electrodes (FSE) that connect directly to the fetus during the later stages of labor and delivery are associated with increased risk of maternal/fetal infection. There are an estimated 28,000 fetal monitors spread over 3,400 hospitals in the US, representing an investment of over $700,000,000. MERIDIAN M110 has been developed to provide interruptible fECG data while addressing the deficiencies in both Doppler and FSE via innovative non-invasive monitoring technology.

“ACOG Refines Fetal Heart Rate Monitoring Guidelines”, 6/22/2009 The American College of Obstetricians and Gynecologists Press Release

Journal of Midwifery. Vol 18, No, 7: 424-428. July 2010 American Family Physician, 1992 Feb;45(2):579-82  Company estimates.

Meet Our Team

James Robertson – Chief Operating Officer

Jim has 37 years experience in the electronics industry, 18 of which are in executive management.

As Director of International Program Management and US R&D at Schneider Automation, a multi-billion dollar industrial electronics conglomerate, Jim directed 160 engineering resources in three countries with a $35m budget. Jim successfully started design service groups focused on real-time electronics at Cadence Design Systems in 1999 and Suntron Corporation in 2002.

In 2004, he founded E-TROLZ, a leader in Bio-medical computing platforms and the core inside of MindChild’s fetal monitor. He is currently the President and Chief Executive Officer of E-TROLZ.

In 2008, Jim founded MindChild Medical and serves as Chief Operating Officer.



Richard A. Pierro – President

Rick Pierro is co-founder and owner of Superior Controls, a leading automation engineering company. He has thirty-three years of control systems experience.

Mr. Pierro received a BA in Chemistry from Boston University in 1981, and an MS in Chemical Engineering from University of Massachusetts Lowell in 1983. His graduate level thesis involved testing advanced PID tuning techniques for process control applications. While developing his thesis during those two years, he also taught several process control lab courses and later attended business courses at Harvard Business School.

For three years after graduating, Mr. Pierro worked as an application engineer at a systems integrator designing and implementing PLC based control systems for the chemical and food and beverage industries. Over the next eight years, he advanced through project engineering, sales, and sales management, before co-founding Superior Controls in 1993.

Besides serving on the Board for MindChild Medical, he serves on the Board of E-TROLZ, a leading manufacturer of highly integrated measurement and control products for electrophysiological medical devices, and he serves on the Board of Acumentrics, a leading manufacturer of fuel cell power generation products. He also is on the Board of Directors of ISPE-Boston; he is a Trustee of the New Hampshire High Tech Council; and he is Chairman of the Board of Advisors to the University of Massachusetts Lowell Chemical Engineering Department. Mr. Pierro is also a recipient of the "Distinguished Engineering Award" from the Francis College of Engineering at University of Massachusetts-Lowell.


Adam J. Wolfberg, MD – Chief Medical Officer

Dr. Adam Wolfberg received his MD and MPH from Johns Hopkins, and trained in OB/GYN at Brigham and Women’s Hospital and Massachusetts General Hospital. He did his fellowship in Maternal-Fetal Medicine at Tufts Medical Center. He has held a number of leadership positions in medical affairs for companies in health IT and diagnostics. He currently practices obstetrics at Newton-Wellesley Hospital in Massachusetts.

Previously, he was on faculty at Tufts University School of Medicine where his research on fetal EKG was funded by the NIH. Dr. Wolfberg has published over 30 articles in major scientific journals, and His medical non-fiction writing has appeared in, the New England Journal of Medicine,, Newsweek, and the Boston Globe. His first book, Fragile Beginnings was published in February 2012.


Gari Clifford, PhD – Chief Technology Officer

Originally trained in theoretical physics, Gari has been working in the area of cardiovascular signal processing and data fusion since 1998.

He earned his doctorate from the University of Oxford, UK. From 2003 to 2009 Gari was with the Laboratory for Computational Physiology at the Harvard-MIT Division of Health Sciences where he was a Principal Research Scientist and the engineering manager of a R01 NIH-funded research program, "Integrating Data, Models, and Reasoning in Critical Care," and a significant contributor to the well-known Physionet Research Resource.

In 2009 Gari joined the faculty at the University of Oxford in the Department of Engineering Science as an Associate Professor, where he was also the Director of the Centre for Doctoral Training in Healthcare Innovation. In 2014 Gari joined the faculty at Georgia Institute of Technology and Emory University, where he is the Interim Chair of Biomedical Informatics. Gari is the Deputy Editor of the Journal 'Physiological Measurement', the Chief Editor of a standard textbook on ECG data analysis, has published over 100 original articles and has been awarded several patents.


Jay Ward – Executive Vice President

Jay has 34 years experience in the design, integration and validation of automated electronic systems. Jay received his BSc degree in chemical engineering from the University of Massachusetts at Lowell in 1983. While successfully delivering products and solutions to the marketplace, he has done so from multiple perspectives such as engineer, sales manager, product manager, business manager, and vice president.

Jay is a founder and Executive Vice President of E-TROLZ, a leader in Bio-medical computing platforms. As Systems Architect for
E-TROLZ, Jay has delivered electrophysiological solutions for multiple commercial products including an Ambulatory EEG for seizure detection, a Traumatic Brain Injury monitor, a Sleep Monitor with full PSG and EEG, and open platform biomedical research systems used by NASA and the Navy.

Jay is a founder and Executive Vice President of MindChild Medical, directing all of MindChild’s NIH funded grant activities as
co-investigator and program manager and is the Systems Architect for the Meridian Fetal ECG device. He holds patents for Fetal ECG Monitoring, Non-Invasive Fetal Monitoring, Real Time Data Interface, and Active Standby Control System on a Network and has two pending patents relating to biomedical and diagnostic systems.


Bill Bartula – Quality Assurance System Development

Bill is an electronics professional with over 42 years in varied electronics applications of industrial automation, semi-conductor capital equipment, component applications, medical equipment, sports timing, and contract manufacturing. Bill has a BSEE from Rochester Institute of Technology and has been issued 3 patents. Bill brings a wide portfolio of talents including personnel and program management, electronics design engineering, system development, quality assurance and process development, technical business management, and sales support.

Bill was a co-founder and vice president of development for the TimeTrak 1000 wireless timing system for American Sports Timing Systems. Bill developed, implemented, and maintains MindChild’s Quality Management System and technical documents for the Meridian Monitor.


Angela Vallillo, MPH, BSN, RN – Clinical Specialist

Angela Vallillo is a bachelor’s educated nurse that has women’s health experience in various capacities. She also holds a Master of Public Health from the University of New England. She is the clinical expert on the Meridian fetal ECG device.

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